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Selected Work

A successful marketing plan relies heavily on the pulling-power of advertising copy. Writing result-oriented ad copy is difficult.
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AI-Powered Synthetic Research
B2B Web App
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Product Testing Tool
B2B Web App
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Consumer Insights Analytics
B2B Web App
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Student Essay Review
B2C Web App
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AI-Powered Synthetic Research

B2B Web App
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Product Testing Tool

B2B Web App
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Consumer Insights Analytics

B2B Web App
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Product Onboarding

B2C Web App
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Community Savings

Responsive Website
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Reward Tracking System

B2C Mobile App

Referrals

Jake Guy

Head of Product @ GrantMe

Ly made a massive positive impact on GrantMe during her time with us, having built our internal design function from the ground up. She lead the charge on developing our design system along with a UI/UX overhaul across our core experiences. Additionally, she owned the discovery for and supported the delivery of many new features & experiences. Thank you for your many lasting contributions to GrantMe, Ly! I would highly recommend Ly to any startup or company looking for a mission-driven design team member who brings a very strong background in design-thinking and a user-centric approach to the table.

Olivia Tapper

Senior Designer @ Microsoft | Formerly @ Aequilibrium

Ly's an enthusiastic team player with a conscientious work ethic. She is a strong communicator, highly collaborative, and contributes to the team in a meaningful way. She is a natural UX designer, always championing the user and adhering to a thorough process. Ly's thoughtful nature make her a well-liked and valued team member, I have no doubt she will continue to contribute in meaningful ways through-out her career and I wish her the best in all her endeavours.

Sarah Donaldson

Staff Product Designer + Design Ops @ Fullscript

Ly constantly impresses me with her thoughtfulness for detail, determination for learning and honing her craft. Ly excels at understanding the entire user journey across all brand interactions. She is curious, experimental, and adaptable to shifting business priorities while working within technical constraints. Known for bringing out the best in her teammates, she designs beautiful yet functional experiences that meet user needs, supported by her expertise in user research. Loyal to her craft and team, Ly has a constant desire to learn and grow, regularly sharing insightful articles and educational audiobooks.

Brayden Cohen

Social marketing @ hootsuite

I had the absolute pleasure of working with Ly at Modo. Ly is an enthusiastic and creative individual who I was able to count on during any project - big or small. Ly cares about the people on her team and the projects she works on and has the drive to work on multiple projects and still deliver top-notch results. You can't forget Ly's bubbly personality and can-do attitude! I'm fortunate to have worked with Ly and hope to work with her again in the future.

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Say hi if you’ve got a project for collaboration, or just want to chat about anything design, outdoor adventures or remote work related.

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About Me

Senior Product Designer with a business and marketing background. Driving vision through validated insights, fast collaboration, and prototyping with care.

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Milan, Italy
ly.vu.connect@gmail.com
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